Build Your Own AI Assistant: Custom GPTs, Claude Projects & Gems
Create AI assistants that know your business, your docs and your voice.
Stop re-explaining yourself to AI. We'll build custom assistants in ChatGPT (Custom GPTs), Claude (Projects) and Gemini (Gems), load them with your knowledge, give them instructions and guardrails, and share them with your team. Includes an intro to AI agents and what they can safely do today.
What you'll be able to do
- Build a Custom GPT, a Claude Project and a Gem
- Write system instructions that keep assistants on track
- Add knowledge files the right way (and what never to upload)
- Understand AI agents — what's real vs. hype in 2026
The 90-minute plan
- 10 minAssistants vs. agents vs. chat — what's the difference?
- 20 minLive build: 'My Business Advisor' assistant
- 15 minInstructions, knowledge files and guardrails
- 25 minHands-on lab: build your own task specialist
- 10 minSharing with your team + privacy settings
- 10 minQ&A + 10 assistant ideas for your role
You'll leave with
- Assistant instructions template
- 10 ready-made assistant blueprints
- Knowledge-file prep checklist
- Class recording (12-month access)
Who it's for
Solopreneurs, team leads and professionals who repeat the same AI tasks every week.
Before class
ChatGPT Plus or Claude Pro recommended (free tiers work for most of class).
Tools: ChatGPT, Claude, Gemini
Pairs well with
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Do I need any technical experience?
No. Most classes are built for beginners and busy professionals. If a class needs anything beforehand, it's listed under "Before class" on its page.
What happens after I book?
You'll get an instant confirmation email with a calendar invite. Your Zoom link arrives 24 hours before class, plus a 1-hour reminder.
What if I can't make it live?
Every attendee gets the recording and all templates — you'll have access for 12 months. Live is better (you can ask questions), but you won't miss out.
What's your refund policy?
Full refund up to 48 hours before class. Within 48 hours, we'll move you to any future session of the same class at no cost. Can't make it live? Every attendee gets the recording.
Which AI tools do I need?
A free ChatGPT or Claude account covers most classes. Where a paid plan helps, we'll say so on the class page — and show free alternatives.